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WHAT PEOPLE ARE SAYING

Bond’s expertise across every facet of loyalty is exceptional. Their strategies are thoughtful, precise, and always actionable. As a result, we’ve been able to build out comprehensive strategies and implementation plans and bring them thoughtfully to life. We’ve seen a positive impact on our client experience and continue to be impressed with their recommendations.

Jody Meister

Senior Director of Loyalty at Sephora

Trusted by leading brands that make an impact.

The Big Story of 2025

Loyalty is hitting its tipping point.

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The Intelligence behind the insights

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Bond Behavioral Append

Enhance what you know with what matters most.

Behavioral Append integrates the most detailed attitudinal and behavioral data directly into your customer profiles — improving how, when, and to whom you engage. It sharpens segmentation, supports more personalized offers, and drives measurable lift in performance. Designed for use across members and non-members alike, it’s a fast track to smarter decisions and stronger results.

Synapze XI + Snowflake Access`

Direct access to Bond’s loyalty intelligence ecosystem.

Get year-round access to Bond’s proprietary models, benchmarks, and intelligence tools — including Behavioral Append, Loyalty IQ, and Wallet IQ — through our Snowflake-native environment, powered by Synapze XI. Connect your data, run diagnostics, and generate real-time outputs that help you act fast, target smarter, and perform better.

Customer Experience Index (CEI)

A brand score that goes deeper than satisfaction.

CEI brings together emotional, behavioral, and attitudinal data into a single, unified performance score. It helps brands see what’s truly driving loyalty — and what’s not. With benchmarking built in, CEI provides a clear view of where your brand stands, and where to focus next.

Loyalty IQ™

Understand where your customers engage.

Loyalty IQ maps participation across programs, categories, and competitors. It highlights overlapping behavior, shifting preferences, and areas where your share of loyalty may be at risk. With this intelligence, brands can design smarter strategies that protect and grow their customer base.

Wallet IQ™

Built to follow the money.

Wallet IQ uses anonymized, card-linked data to show where your customers are spending — inside and outside your program. It reveals competitive leakage, missed opportunities, and new ways to target retention, reactivation, or partnership. Because loyalty isn’t just about what people say — it’s about what they do.

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Choose Your View

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Free Executive Summary

A snapshot of this year’s signals

A high-level view of what stood out most — key shifts, fast facts, and early indicators of where loyalty is heading.

Download Now

2025 Loyalty Perspective

A deeper read on the state of loyalty today

Themes, disruptors, and takeaways from this year’s full dataset — including satisfaction scores, emotional trends, and how expectations are evolving with consumers.

Custom Program Report

How your program is really performing

A side-by-side comparison of your loyalty performance against a competitive set — with insight into where you’re leading, lagging, or losing traction.

Request program comparison

Custom +Sample Boost

Designed around your members

A customized report built from fresh survey data tailored to your audience — giving you a sharper view of what’s working and where to focus.

Build your tailored report

A closer look

What makes the Bond dataset different?

The Bond Loyalty Report™ is more than a measurement tool — it’s a living intelligence system. Built on proprietary frameworks, continuous data collection, and AI-powered tools, it’s designed to help brands decode performance and drive sharper outcomes.
The intelligence behind our Bond Loyalty dataset runs 24/7. Real-time data flows into a suite of applied models, diagnostics, and loyalty-specific tools, offering a year-round view of what’s working, where to act, and how to grow with precision.

Build your custom view

AI-Powered Tools

Purpose-built to fuel loyalty performance, including Wallet IQ Prediction Models, Loyalty Propensity Models, Vertical-Specific Models like Closet-IQ and Grocery-IQ, and an intuitive Loyalty Agent that turns data into decisions.

Bond Behavioral Institute

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Always-on Access

Global Reach

Live Benchmarking & Diagnostics

Loyalty Fraud Detection

FREQUENTLY ASKED QUESTIONS

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